Email trackers are commonly used in newsletters sent utilizing a newsletter service to let senders know when you’ve opened their emails. Through the help of a Chrome extension, that tracking could be blocked – to some extent.
So How Exactly Does Email Tracking Work? Email tracking is normally done utilizing an invisible 1 x 1 pixel image contained in the email. The tracker lets the sender know if the email continues to be opened, and may often relay details about your device, location, and which links you click.
Although this information may be helpful to content marketers, allowing them to improve their content according to their audience’s interests, it is actually still being done without the recipient’s consent, and in some cases, awareness.
Email tracking services don’t usually notify email recipients that the activity is being tracked. And if you’re focused on people tracking your email actions without your consent, you are able to protect your email privacy by knowing who is using email tracker, as well as block them from tracking you. In this post, we’ll explore several solutions that block email tracking services from tracking email actions.
Email trackers usually embed a tracking code inside the email. When a tracked email is opened, the tracking code requests resources from the tracking servers, allowing them to know about the exact time, location and duration that the e-mail was accessed. But, you are able to prevent such tracking activities through the help of some 3rd party browser extensions.
Below are the apps that alert you of, and even block, any email tracker present in your Gmail inbox. Note: Currently, the solutions given below only assist Gmail (web). If you use a message client or a different email company, these solutions will never meet your needs.
You may not realize it, however, many individuals who send you email be aware of exact moment you open it up and also in which you are actually whenever you open it up. Because The Ny Times explains, many individuals and firms have used small bits of code that can track both the location as well as the time when someone opens the emails they send. Within the piece’s example, an investor immediately received a phone call from the startup company shortly after he opened an e-mail he received from it earlier inside the day. Essentially, they knew the precise moment he opened the content and pounced to see if they can spark his desire for making a smart investment.
Its not all emails are whatever they seem. Many messages come with embedded code designed to tell the sender when (and also where) you open them up. It’s a trick often employed by marketing companies to work out if you’re actually paying any awareness of them, but there are ways of spotting this sort of email tracking.
Please note: There is absolutely no 100 per cent effective way of avoiding email tracking, not least because the methods used and email technology themselves are constantly evolving. However, to get a quick and largely effective solution, the browser extension Ugly Email (Chrome only) will be the tool you would like.
Once you’ve added the extension to Chrome and reloaded Gmail, you’ll see tell-tale eye symbols alongside all of the messages with some sort of tracking software baked into them. You can delete these without opening them or at best have an lobykr of which companies need to know most concerning your email-opening activities.
The tracker itself is usually an invisible, single pixel image. When the email is opened, the photo is retrieved from wherever it’s hosted, and the senders possess the information they’re searching for. One of the more old-school ways of blocking email trackers is to not load images by default (under General in Gmail’s settings) but that’s not an ideal solution.
Another similar Chrome extension we love is PixelBlock. In cases like this you need to open up your emails to view the attention icons, even though you do get extra information including the variety of tracking attempts as well as the source of the tracking widget for each and every message. For the most complete protection, you might want to consider installing both tools.